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DIRECT MARKETING: CREATING QUALIFIED LEADS FOR YOUR BUSINESS

Thursday, May 13, 2010 from 8:30 AM to 10:30 AM (ET)

Salem, MA

DIRECT MARKETING: CREATING QUALIFIED LEADS FOR YOUR BUSINESS

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DIRECT MARKETING: CREATING QUALIFIED LEADS FOR YOUR BUSINESS Ended Free  
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Event Details

DIRECT MARKETING: CREATING QUALIFIED LEADS FOR YOUR BUSINESS
Thursday, May 13 —8:30 a.m. to 10:30 a.m. FREE

This workshop explains how to undertake a successful direct marketing campaign for both electronic and print media. You will learn how to develop direct mail campaigns that cut through the clutter and get responses from your target audience. This workshop will also explain how to develop strategies, how to create compelling messages and how to choose offers that will yield the highest response rate for your business. This workshop is geared to both business to business (B2B) and business to consumer (B2C) marketing.
 

Speaker: Paul Sullivan, Principal and Creative Director, ivan, paul

Co-sponsored by the Small Business Development Center

When & Where


The Enterprise Center at Salem State University
121 Loring Ave
Salem, MA 01970

Thursday, May 13, 2010 from 8:30 AM to 10:30 AM (ET)


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